at Pershing Square Park
An augmented reality exhibit designed to delight, inform, and inspire collective action towards a regenerative water future.
An augmented reality exhibit designed to delight, inform, and inspire collective action towards a regenerative water future.
LA residents often lack the knowledge necessary to make the required changes in their water consumption habits to ensure a sustainable water future. Working as a community, together we can make a meaningful difference.
LA's water system is complex, costly, and has tremendous impact on it's neighboring ecosystems. Residents often lack the knowledge needed to invoke urgency and concern to be motivated to drastically reduce their water usage.
Traditional public awareness campaigns can be marginally effective. Immersive interactive experiences are fun and engaging. They have the capacity to stimulate multiple senses and emotion, as well as increase knowledge retention with learn by doing.
Augmented reality will transform Pershing Square Park from the parched concrete desert that it is now, into a flourishing oasis. Virtual objects, created in 3D, will be overlaid onto the real-world and visible through any ordinary AR-enabled phone, or glasses.
AR Experiences will be installed throughout the park that educate about the water crisis, including facts about LA's water sources, the devastating impact on ecosystems when water is diverted from its natural flow, revolutionary water technologies and actions everyday citizens can collectively take to make a significant impact.
It is designed to empower and inform, engender empathy, and inspire collective action towards a sustainable water future
Thank you! Your submission has been received!
Together, as a community, we can make the difference.
If you are a designer, developer, or AR creator interested in collaborating;
a technology provider with a great idea to contribute;
a like-minded organization that would like to cross promote;
or a company interested in supporting the project as a sponsor,
please contact our Experience Director, Suzan Oslin.
+1 323-842-2096
suzan@uxxr.design
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